La Corte di LauraRestaurant · Bagni di Lucca
La Corte di Laura.
ProblemA restaurant off the beaten track, which needed to be found by people looking for an authentic experience in the area.
What we didA brochure site with a warm identity, a seasonal menu, simple booking and a blog for local searches.
ResultAn authentic shop window that leads all the way to a booking, with low running costs.
Websitelacortedilaura.it
The challengeLa Corte di Laura
La Corte di Laura is a restaurant surrounded by greenery in Granaiola, near Bagni di Lucca: traditional Tuscan food, local ingredients, a menu that changes with the seasons.
Being away from the city routes, the website had to be found by people looking for an authentic experience in the area and turn that search into a booking. Without raising running costs for Laura.
The solutionLa Corte di Laura
We built a brochure site in Astro with a warm visual identity, in line with the atmosphere of the place. The seasonal menu is front and centre, and tables can be booked without automations: a deliberate choice to keep costs low.
Next to the site we set up a blog, the main lever for ranking in local searches (Bagni di Lucca, Lucca). It’s work that takes time and consistent content.
The resultLa Corte di Laura
A website that works as an authentic shop window and takes people looking for a genuine Tuscan experience all the way to a booking.
The blog is still the tool with the most untapped potential: it pays off the more regularly it’s updated.
The websiteAs it is today
Disciplines involvedSolutions and products
Want a project like this?
Tell us where you’re starting from. We’ll reply with what we’d change first.